Last updated: 18 May 2026 · Version 2.1
Plain-English summary: be safe in the real world, be respectful, pay for what you buy, and we'll do our best to keep your data secure. The full, binding terms are below — please read them.
Safeguarding summary
"Brain Rot IRL", "we", "us" or "our" refers to the operator of the Brain Rot IRL app, an augmented-reality meme-catching game accessible via web browser at brainrotirl.com and related domains (the "Service"). "You" means the individual using the Service. These Terms (together with our Privacy notice in section 8 and any in-app notices) form a legally binding agreement between you and us. If you do not agree, do not access or use the Service.
BRAIN ROT IRL IS AN AUGMENTED-REALITY GAME THAT ENCOURAGES REAL-WORLD MOVEMENT. YOU PLAY AT YOUR OWN RISK.
Rotmons, in-game currency (e.g. coins), Rizz Balls, cosmetic items, titles, badges and any other virtual items (collectively "Virtual Items") are licensed to you, not sold. You receive only a personal, limited, non-transferable, non-sublicensable, revocable licence to use them within the Service.
We collect the minimum data needed to operate the Service:
Legal basis (UK/EU GDPR): we process this data to perform our contract with you (running the Service), for our legitimate interests in keeping the Service safe and improving it, with your consent (e.g. for personalised advertising), and to comply with legal obligations.
International transfers: data is hosted by our backend provider (Supabase Inc., on AWS infrastructure) and may be transferred to and processed in the United States and other countries. Where required, we rely on Standard Contractual Clauses or equivalent safeguards.
Retention: account data is retained while your account is active and for up to 90 days after deletion to handle disputes, fraud and legal obligations. Anonymised analytics may be retained longer.
Your rights (subject to applicable law) include the right to access, rectify, erase, restrict or object to processing, data portability, and to withdraw consent. You may also lodge a complaint with your local data-protection authority (e.g. the UK ICO at ico.org.uk).
California residents (CCPA/CPRA): you have the right to know what personal information we collect, to request deletion or correction, to opt out of "sale" or "sharing" of personal information (we do not sell personal information for money, but ad cookies may qualify as "sharing" — use the consent prompt to opt out), and to non-discrimination for exercising your rights.
Children: the Service is not directed at children under 13 (or under 16 in the EEA/UK where required). We do not knowingly collect personal information from such children. If you believe a child has provided us data, contact us and we will delete it.
Security: we implement reasonable technical and organisational measures, but no system is completely secure. You use the Service at your own risk and accept that unauthorised access is possible.
You can change your username, password and email at any time from the Profile screen in the app. You can permanently delete your account from the same screen — this removes your profile, collection, progress, friendships, and battles from our backend, and cannot be undone. If self-service deletion fails, contact us and we will process the request within 30 days, except where retention is required by law.
We use essential cookies and browser local storage required to keep you signed in, remember settings, and operate the Service. These cannot be disabled without breaking the app.
We may display advertisements via Google AdSense and equivalent ad partners. These partners may use cookies and similar technologies to serve ads based on your prior visits to this and other websites. EEA, UK and California users will see a consent prompt before non-essential cookies are set. You may opt out of personalised advertising via Google Ads Settings and aboutads.info. Premium users with ads disabled will not be shown advertising cookies.
The Service relies on third-party providers to operate. Their use of your data is governed by their own terms and privacy policies:
We are not responsible for the acts or omissions of these providers, but we choose them carefully and require appropriate data-protection commitments where applicable.
"Brain Rot IRL", the logo, original artwork, code, sounds and game design are owned by us or our licensors and protected by copyright, trademark and other intellectual-property laws. Except for the limited licence to use the Service granted in these Terms, no rights are granted to you.
Meme characters depicted in the game are parodies, satire or commentary on internet culture and are used for entertainment and transformative purposes. If you believe content in the Service infringes your rights, send a written notice via the Contact form including: (a) identification of the work; (b) the URL or location of the allegedly infringing content; (c) your contact details; (d) a statement of good-faith belief that use is unauthorised; (e) a statement, under penalty of perjury, that your notice is accurate and you are authorised to act. We will respond promptly in accordance with the US DMCA, the EU Digital Services Act and equivalent laws.
The Service is provided "as is" and "as available", without warranties of any kind, express or implied, including warranties of merchantability, satisfactory quality, fitness for a particular purpose, accuracy, uninterrupted or error-free operation, security, or non-infringement.
We do not warrant that Rotmon spawn locations, maps, challenges, or any in-game information are accurate, current, or safe to act on. Real-world conditions may differ.
To the maximum extent permitted by law, we and our officers, employees, contributors and affiliates will not be liable for any indirect, incidental, special, consequential, exemplary, or punitive damages — including without limitation personal injury, death, property damage, lost profits, lost data, lost virtual items, or losses arising from your real-world actions, interactions with other players, or reliance on in-game information — even if advised of the possibility of such damages.
Our total aggregate liability to you for all claims relating to the Service in any 12-month period will not exceed the greater of (a) the amount you paid us in that 12-month period, or (b) USD 50.
Nothing in these Terms excludes or limits liability that cannot be excluded under applicable law, including liability for fraud, fraudulent misrepresentation, death or personal injury caused by our negligence, or your statutory consumer rights.
You agree to defend, indemnify and hold us harmless from and against any claim, demand, loss, liability, damages, fines or expense (including reasonable legal fees) arising out of or related to: (a) your breach of these Terms; (b) your violation of any law or third-party right; (c) your content; or (d) your real-world conduct while using the Service.
We are not liable for any failure or delay caused by events beyond our reasonable control, including acts of God, war, terrorism, civil unrest, government action, pandemic, internet or power outages, third-party service failures, or cyber attacks.
These Terms are governed by the laws of England and Wales, without regard to conflict-of-law rules. Subject to mandatory consumer-protection laws of your country of residence (which give you the right to bring proceedings in your local courts), you and we agree to the exclusive jurisdiction of the courts of England and Wales for any dispute arising out of or relating to these Terms or the Service.
Informal resolution: before filing any formal claim, you agree to first contact us via the Contact form and attempt in good faith to resolve the dispute for at least 30 days.
EU online dispute resolution: if you are an EU consumer, the European Commission's ODR platform is available at ec.europa.eu/consumers/odr. We are not obliged to use an alternative dispute-resolution body.
No class actions: to the maximum extent permitted by law, all claims must be brought in your individual capacity and not as part of any class, collective, or representative action.
We may update these Terms from time to time. The "Last updated" date above will change. Material changes will be announced in the app or by email at least 14 days before taking effect, where reasonably practicable. If you do not agree to the updated Terms, you must stop using the Service. Continued use after the effective date constitutes acceptance.
Questions, refund requests, data-subject requests, takedown notices or legal notices: use our contact form. We aim to respond within a reasonable time, and within statutory deadlines for data-protection requests.
This page is intended to give clear, fair terms — it is not a substitute for legal advice. If you operate a business and intend to rely on these terms, you should have them reviewed by a qualified lawyer in your jurisdiction.